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SINCE2008
Accumulated global franchisees: 4000+
The number of store layouts comes from the actual data of the brand's global stores (as of 2024)
BRAND INTRODUCTION
A National Hot Pot Dish Loved Worldwide
In 2008, SANKU MAOTS’AI pioneered the industry’s first standardized chain brand, investing RMB 200 million to build a 22,000㎡smart factory with the bold resolve to break new ground. Serving over 530 million customers annually, it has laid the foundation for "China’s beloved hot pot, loved around the world."
In 2004, we received the "Leading Chinese Hot Pot Chain Brand" certification from internationally renowned agency Frost & Sullivan. OThe cumulative number of franchise stores worldwide has exceeded 4,000, expanding into over 20 countries including Germany, the US, Australia, and Japan.
Promoting Chinese culinary culture and supporting Chinese cuisine abroad; from China to the world, SANKU MAOTS’AI leads the charge for globalizing Chinese food— with one pot of bold, spicy flavors, captivating taste buds around the globe. Pioneering Unique Freshness, Presenting Chinese Flavor
4000+
The cumulative number of franchise stores worldwide
300+
Global layout city
18years
industry accumulation
SANKU Group’s Branch Offices Span the Globe
Overseas Branches
Japan Branch
Germany Branch
New Zealand Branch
Denmark Branch
USA Branch
Spain Branch
Domestic Branches
Chongqing Branch
Nanchong Branch
Ziyang Branch
Yibin Branch
Guangyuan Branch
Dazhou Branch
Tangshan Branch
Xi’an Branch
BRAND PYRAMID
BRAND HISTORY
SANKU MAOTS’AI
The Five Trilogy of the Times
Pioneering Unique Freshness,
Presenting Chinese Flavor
Restarting a Business After Bankruptcy Dare to Confront Adversity
2008
A brand born from the ruins Our first store opened in Deyang Featured interviews and reports by media such as Deyang Evening News
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2008-2012
Bronze era
Establishing a Group Structure
2012
Founded the group company, with the "SANKU Business Academy" officially offering courses under its banner
Pioneer of the Spicy Hot Pot Brand Dare to Set the Standard
2013
Obtained the franchise license issued by the Ministry of Commerce of the People's Republic of China(Registration number: 05101002113000).
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2013-2015
Silver era
Be a Forerunner
2015
Became the first company in the spicy hot pot category to receive the "ISO9001 Quality Management System Certification", setting standards in the industry.
Factory Industry Chain Lead with Strength
2016
Invested RMB 200 million to build a 22,000m2 smart factory Strengthening the SANKU MAOTS’AI Cuisine Supply Chain System
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2016-2019
Golden era
"Great Love" always comes first
2017
It was selected by the "China Veterans Employment and Entrepreneurship Service Center Association" as the preferred project for Chinese veterans' employment and entrepreneurship.
During its golden era Daring to start anew
2021
Rated by the website canyin88.com as one of the "Top 100 Chinese Restaurant Brands of 2021".
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2020-2022
Era of change
Five Major Disruptive Changes
2022
A comprehensive transformation spanning visual identity, spatial design, products, smart factories, and digital systems
China's Leading Chain Brand for Spicy Hot Pot Daring to shine on the world stage
2024
Recognized by Frost & Sullivan as the Leading Chain Brand of Spicy Hot Pot in China
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2023-Future
Global era
A National Hot Pot Dish the World Loves
2025
Brand 4.0 Upgrade: Creating a national spicy hot pot adored globally through "new spaces, new products, and new strengths," with a worldwide network exceeding 4,000 stores
BRAND HONOR
Top Ten Spicy Hot Pot Brands of the Year
Recognized for three consecutive years (2018-2020)
Top 10 Chinese Snacks Brands of 2019
2020 China's Top Three Spicy Hot Pot Brands
Top Ten Chinese Specialty Snacks 2021
2022 Top 10 Chinese Cuisine Chain Franchise Brand for Sichuan Snacks
An award-winning leading spicy hot pot brand
Winner of the Most Influential Brand Award for two years (2019-2020)
Honored as one of the "Top 10 Spicy Hot Pot Brands of 2024-2025
Most Investable Chain Franchise Brand in China 2023
2023 China Catering "Jade Plate Awards" – Top 10 Spicy Hot Pot Brands of the Year
2025 Digital Pioneer Award
SUPER HIT PRODUCT
BRAND STORE
Build a Super Brand IP with New Store Version 4.0
Standard store and MINI store, two super store types, flexible selection
4.0 Standard Store
4.0 MINI Store
50 to 80 square meters
30 to 50 square meters
Starting from 200000 yuan, build a benchmark store
Open a store easily starting from 100,000 yuan
Brand chain image store
Set up a store in 15 days quickly
FACTORY PROFILE
With an investment of RMB 200 million,
we built a 22,000 m² smart factory.
Sichuan Conwee Food Co., Ltd. was established in 2019, headquartered in Guanghan, Deyang, Sichuan Province, just 25 kilometers from Chengdu. The company enjoys an advantageous location with convenient transportation and logistics. With a land area of 22,000 m², the company boasts a 10,000 m² modern smart production workshop and an annual capacity exceeding 40,000 tons, ensuring large-scale and stable supply capability. onwee Food has obtained registration with the US FDA, certification for the HACCP quality management system, and holds import and export qualifications in China, guaranteeing quality and global accessibility. The company has established strategic partnerships and joint laboratories with research institutions such as Hainan University, Xihua University, Sichuan Institute of Food Inspection, Ajinomoto Japan, and CCIC·JAPAN Co., Ltd. Multiple sets of advanced R&D, testing, and production equipment from both domestic and international sources have been introduced to continuously enhance innovation capabilities and quality assurance.
We have jointly established raw material planting bases in Guizhou, Henan, Yunnan, Guangxi, Xinjiang, and other regions to ensure the quality of key raw materials such as chili peppers, Sichuan peppercorns, and spices right from the source, and have built a comprehensive quality traceability system. With outstanding product quality and professional customized services, Conwee has provided seasoning solutions for over 10,000 restaurant outlets in the US, Canada, Australia, Germany, Japan, New Zealand, Thailand, Singapore, and other countries, helping clients upgrade their brands and drive business growth. We adhere to the philosophy that "the customer is our lifeline, and quality is our lifeblood,' making us a trustworthy seasoning partner for the global catering industry.
BRAND ADVANTAGE
Leading Franchise Brand
Six Major Advantages
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A Long-Term Brand with High Recognition and Wide Influence
Sullivan in 2024 as "China’s Leading Spicy Hot Pot Chain Brand", etc.
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Extensive Store Network, Strong Risk Resistance
SANKU has established over 4,000 outlets across 300+cities nationwide, employing more than 20,000 staff. Serving over 530 million customers annually.
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Distinct Product Advantages, Essential Consumption Following the Trend
A wide array of flavors caters to personalized consumer preferences while maintaining speed and quality of service. Average store spending falls within the RMB 25–35 range, meeting mass-market consumption needs and effectively attracting core lunch and dinners.
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Robust Supply Chain, Strong Support for Franchisees
A self-built, 22,000m² intelligent supply chain factory，The combination of AI-driven process optimization，enables an annual production capacity of 40,000 tons of seasoning
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Premium Franchise Model—Low Investment, Fast Return
The headquarters provides one-stop solutions for site selection, interior design, logistics and distribution. The brand regularly updates its menu and organizes festive marketing campaigns to ensure that each outlet remains competitive and keeps pace with market trends.
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Robust Headquarters Support System, Empowering the Entire Chain
Prior to opening, the headquarters provides partners with 15-20 days of skills training, covering product preparation, equipment maintenance, online operations, etc., to ensure the implementation of standardized procedures. After opening, regional supervisors conduct regular store visits, collect operational data, and optimize inventory and store management, resulting in over 20% improvement in employee efficiency per store
BRAND NEWS
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Leading with honor! SANKUMAOTS'AI was awarded the title of "China Mao Cai Chain Leading Brand" by Sullivan, and the "Leading Brand" press conference came to a successful conclusion!
Leading with honor! SANKUMAOTS'AI was awarded the title of "China Mao Cai Chain Leading Brand" by Sullivan, and the "Leading Brand" press conference came to a successful conclusion!2025-09-24![]()
At the China Food and Beverage Industry Festival, SANKUMAOTS'AIwon the "Top 10 Brands of Spicy Hot Pot Maocai in 2025" again
At the China Food and Beverage Industry Festival, SANKUMAOTS'AI won the "Top 10 Brands of Spicy Hot Pot Maocai in 2025" again2025-09-24![]()
Once again obtaining authoritative certification, from pioneering to leading, Three Gu Mao Cai dares to take the lead in the world
In 2024, catering brands are all seeking change. Increasing the product structure of a single category; Penetration from high price to low price; The beginning of holding onto one place and expanding outward. But for category creators and leaders, change is never an option, but a necessity. Innovation is not only a responsibility, but also a mission to promote further development of the category. On July 18th, at the "Dare to Be the First in the World" leading brand launch event and "Super Cow" new product promotion event of SANKUMAOTS'AI, the international authoritative consulting firm Frost&Sullivan awarded the "China Maocai Chain Catering Leading Brand" market position certification to the 2016 Chengdu Maocai brand SANKUMAOTS'AI (based on the number of stores as of the end of 2023). Obtaining Sullivan certification this time means that SANKUMAOTS'AI comprehensive strength in the field of Maocai has been recognized by international authorities, demonstrating its industry-leading position and strong brand strength.2024-07-24
CONTACT US
SANKU MAOTS’AI
working hours:Monday to Sunday 09:00-18:00
Company Address:5th Floor, Building A, Taiye North City Plaza, No.1 Shuangjing Road, Chenghua District, Chengdu City, Sichuan Province
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Franchise Hotline
400-808-4040
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